Study of the process of purchases and precise actions.

- Unfolding in the market. - Penetration name brand, intention, repetition of purchase.
- Common behaviors. - Habits of purchase.
- Optimal attributes on watch.
- Diagnosis. - Of strengths and weaknesses found to the store.

CENSUS OF BUSINESSES. - It allows the information access on location in the district and direction within each testeada city, name of the proprietor, administrator, trade name, appreciative type of main or secondary and so large activity of the establishment.

DISTRIBUTION CHECK. - The product distribution measures in the distributive channel of the product category in each city 814) stratified the sample by point of sale such as: comisariatos, supermarkets, stores, packings, pharmacies, licorerías, etc